Berry on Top – A Hydration Revolution
Challenge
Remark HB sought a brand refresh to align with their evolving business values and better resonate with a younger, dynamic audience.
For the launch of Blaze O’ Skin’s Berry on Top Hydrating Moisturizing Cream, I crafted a visually captivating campaign that highlights the power of hydration and the essence of berries.
The TVC opens with a dramatic elevator reveal, introducing the product in a dreamlike, purple-themed natural landscape—symbolizing deep nourishment and luxury. The film emphasizes the cream’s rich texture and 72-hour hydration complex, immersing the viewer in a sensorial experience of moisture and rejuvenation.
From concept to execution, the campaign reimagines hydration as a transformative skincare journey, blending elegance, nature, and science into a compelling visual story.
Goal
The goal of the TVC was to effectively showcase Blaze O' Skin's Berry on Top Hydrating Moisturizing Cream as a premium, hydration-focused product, highlighting its long-lasting moisture and showcasing its benefits.
Result
The TVC boosted brand awareness and engagement for Blaze O' Skin's Berry on Top Hydrating Moisturizing Cream, showcasing its premium hydration benefits. The visually captivating campaign helped solidify the brand’s identity and drove higher customer interest and sales. The result was a noticeable increase in both online traffic and conversions.
